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    Basic Marketing Research
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    Exam 3: The Marketing Research Process Including the Problem and Research Objectives
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    Which of the Following Is a Possible Decision Alternative (As
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Which of the Following Is a Possible Decision Alternative (As

Question 95

Question 95

Multiple Choice

Which of the following is a possible decision alternative (as discussed in the book) ?


A) Price changes
B) Product modification
C) Product improvement
D) both B and C
E) all of the above

Correct Answer:

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