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    Essentials of Marketing Research
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    Exam 10: Data Collection and Preparation
  5. Question
    Which of the Following Is NOT an Alternative for the Treatment
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Which of the Following Is NOT an Alternative for the Treatment

Question 2

Question 2

Multiple Choice

Which of the following is NOT an alternative for the treatment of unsatisfactory responses?


A) return the questionnaire to the field to get better data
B) assign missing values
C) discard unsatisfactory respondents
D) delete the question from the survey
E) All of the above are alternatives.

Correct Answer:

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