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    Basic Marketing Research Study Set 1
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    Exam 8: Causal Research Design: Experimentation
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    ________ Is an Application of a Controlled Experiment Done in Limited,but
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________ Is an Application of a Controlled Experiment Done in Limited,but

Question 45

Question 45

Multiple Choice

________ is an application of a controlled experiment done in limited,but carefully selected,test markets.


A) Random sampling
B) Parallel sampling
C) Experimentation
D) Selective control sampling
E) Test marketing

Correct Answer:

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