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    Advertising and IMC Principles
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    Exam 9: Copywriting
  5. Question
    Standardizing the Copy Content by Translating the Appeal to the Language
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Standardizing the Copy Content by Translating the Appeal to the Language

Question 9

Question 9

True/False

Standardizing the copy content by translating the appeal to the language of the foreign market is fraught with possible communication blunders.

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