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  3. Study Set
    Strategic Management Study Set 1
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    Exam 8: Implementing Strategies: Marketing, Financeaccounting, Rd, and Mis Issues
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    Segmenting Industrial Markets Is Generally Simpler and Easier Than Segmenting
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Segmenting Industrial Markets Is Generally Simpler and Easier Than Segmenting

Question 64

Question 64

True/False

Segmenting industrial markets is generally simpler and easier than segmenting consumer markets.

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