Eastern University Performs a Daily Computer Search Through Newspaper Articles

Multiple Choice

Eastern University performs a daily computer search through newspaper articles to identify any articles about the university or its faculty members. University administrators use this information to receive feedback about how the public reacts to university activities. In knowledge management, searching for newspaper articles and other external writing about the organization is mainly a form of:

A) documentation
B) communities of practice
C) organizational unlearning
D) knowledge acquisition
E) knowledge sharing