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    Exam 2: E-Commerce Business Models and Concepts
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    The Use by a Company of Its Competitive Advantage to Achieve
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The Use by a Company of Its Competitive Advantage to Achieve

Question 49

Question 49

Multiple Choice

The use by a company of its competitive advantage to achieve more advantage in surrounding markets is known as ________.


A) market strategy
B) differentiation
C) leverage
D) focus

Correct Answer:

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