Solved

Using Priceline

Question 146

Multiple Choice

Using Priceline.com, would-be buyers can bid for airline tickets, hotel rooms, rental cars, cruises, and vacation packages. It is then up to sellers to decide whether or not to accept an offered bid. This is an example of ________.


A) social media
B) online marketing
C) viral marketing
D) content sponsorship
E) branded web community

Correct Answer:

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