Multiple Choice
Rashmi Singh always knows about the trendiest fashions. She actively shares her knowledge with a wide group of friends and colleagues about where to shop for cutting-edge fashion at great deals, and her advice is often followed. Rashmi is an example of a(n) ________.
A) membership group
B) innovator
C) opinion leader
D) buzz marketer
E) experiential source
Correct Answer:
Verified
Correct Answer:
Verified
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