You Have Just Been Assigned the Task of Developing an Innovative

Multiple Choice

You have just been assigned the task of developing an innovative new product, using people from engineering, marketing, purchasing, and one or two other departments in the organization. To help the group to be as creative as possible, you would:

A) give the team a very tight deadline to come up with a creative idea.
B) encourage competition among team members as to who has the best job performance.
C) move these employees out of their departments and into a common area where they can continuously communicate with each other.
D) threaten to fire any team member who suggests a silly idea that wastes time in the product-development process.
E) apply all of these activities.