You Have Been Directed to Study the Actors Close to the Company

Multiple Choice

You have been directed to study the actors close to the company that affect its ability to serve its customers-departments within the company,suppliers,marketing intermediaries,customer markets,competitors,and publics.Which environment are you studying?

A) the macroenvironment
B) the microenvironment
C) the marketing environment
D) natural habitat
E) the global environment