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    Principles of Marketing Study Set 1
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    Exam 5: Buyer Behaviour: Understanding Consumer and Business Buyers
  5. Question
    After Purchasing a Product,the Consumer Will Be Satisfied or Dissatisfied
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After Purchasing a Product,the Consumer Will Be Satisfied or Dissatisfied

Question 147

Question 147

Multiple Choice

After purchasing a product,the consumer will be satisfied or dissatisfied and will engage in ________.


A) need recognition
B) alternative evaluation
C) post-purchase behaviour
D) product expectations
E) information searches

Correct Answer:

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