Multiple Choice
Of the five adopter groups,the cohort that is tradition-bound and is the last to adopt an innovation is ________.
A) late adopters
B) late majority
C) laggards
D) innovators
E) early adopters
Correct Answer:

Verified
Correct Answer:
Verified
Related Questions
Q63: A belief is the specific mix of
Q129: Each social class contains groups of people
Q130: In the supplier search stage of the
Q132: Of the following,the best starting point to
Q133: What is the LEAST pressing in Maslow's
Q135: Which of the following is NOT part
Q136: The marketer wants to understand how the
Q137: Which of the following statements about business
Q138: Environmental,organisational,interpersonal and individual factors all influence business
Q139: An adult male purchases new technological devices