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    Principles of Marketing Study Set 1
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    Exam 7: Products, services and Brands: Offering Customer Value
  5. Question
    Good ________ Contributes to a Product's Usefulness as Well as to Its
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Good ________ Contributes to a Product's Usefulness as Well as to Its

Question 56

Question 56

Multiple Choice

Good ________ contributes to a product's usefulness as well as to its looks.


A) style
B) design
C) package
D) brand
E) functionality

Correct Answer:

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