When Conducting Media Relations, the Public Relations Practitioner's Role Includes

Multiple Choice

When conducting media relations, the public relations practitioner's role includes all of the following EXCEPT:

A) Interpreting their companies and clients to the media.
B) Showing chief executives how media relations can serve their interests.
C) Providing background and briefing reporters on business operations.
D) Standing in the middle of a corporate-media "tug-of-war."
E) All of the above.