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    Principles of Operations Management
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    Exam 10: Location Strategies
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    Starbucks Coffee's Use of Geocoded Demographic and Consumer Data in Site
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Starbucks Coffee's Use of Geocoded Demographic and Consumer Data in Site

Question 51

Question 51

True/False

Starbucks Coffee's use of geocoded demographic and consumer data in site selection decisions is an example of the use of a Geographic Information System, or GIS.

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