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The Focus of Selina Inc

Question 94

Multiple Choice

The focus of Selina Inc., an MNC producing a range of products that can be marketed through common channels to similar customers worldwide, is marketing.Its aim is to become an insider in every country it operates.Which of the following organizational forms is most likely to be favored by Selina's management?


A) a global geographic structure
B) a global functional structure
C) a domestic structure plus export department
D) a domestic structure plus foreign subsidiary

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