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    Exam 10: E-Commerce: Digital Markets and Digital Goods
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    The Effort Required to Locate a Suitable Product Is Called
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The Effort Required to Locate a Suitable Product Is Called

Question 157

Question 157

Multiple Choice

The effort required to locate a suitable product is called


A) price discrimination.
B) search costs.
C) menu costs.
D) transparency costs.

Correct Answer:

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