To Make Sure They Stock Clothes That Their Customers Will

Multiple Choice

To make sure they stock clothes that their customers will purchase, a department store implements a new application that analyzes spending levels at their stores and cross references this data to popular clothing styles. This is an example of using information systems to support a business strategy of:

A) new products, services, and business models.
B) survival.
C) customer and supplier intimacy.
D) improved decision making.