Multiple Choice
Communication of a USP can provide a good foundation for successful positioning. What does USP stand for?
A) unique selling product
B) unique services practice
C) unique sales pitch
D) unique selling proposition
E) unique strategic practice
Correct Answer:
Verified
Correct Answer:
Verified
Q4: Which of the following criteria is it
Q5: _ involves looking at individuals with similar
Q7: _ occurs when a business first identifies
Q10: Which type of market coverage strategy requires
Q11: Explain the five major segmenting variables for
Q12: Because Cruise Ships International currently has limited
Q13: Differentiated marketing is also known as multisegment
Q14: Provide an example of behavioral targeting.
Q116: Why might a marketer of laundry detergent
Q125: Today,most companies have moved back toward mass