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    Exam 5: Understanding Consumer Behavior
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    In Behavioral Learning,a Need That Moves an Individual to Action
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In Behavioral Learning,a Need That Moves an Individual to Action

Question 55

Question 55

Multiple Choice

In behavioral learning,a need that moves an individual to action is a(n)


A) drive.
B) cue.
C) attitude.
D) response.
E) reinforcement.

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