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    Marketing Study Set 15
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    Exam 5: Understanding Consumer Behavior
  5. Question
    VALS Groups of Consumers Who Are Motivated by ________ Are
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VALS Groups of Consumers Who Are Motivated by ________ Are

Question 293

Question 293

Multiple Choice

VALS groups of consumers who are motivated by ________ are those who want to make an impact on their world.


A) ideals
B) rewards
C) achievement
D) self-expression
E) success

Correct Answer:

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