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    Exam 7: Understanding and Reaching Global Consumers and Markets
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    Which of the Following Types of Firms Would Be Most
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Which of the Following Types of Firms Would Be Most

Question 65

Question 65

Multiple Choice

Which of the following types of firms would be most likely to use a global marketing strategy?


A) multidomestic
B) multinational
C) multicountry
D) transnational
E) transborder

Correct Answer:

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