Multiple Choice
Which of the following statements regarding goods is most accurate?
A) Nondurable goods rely more on advertising than durable goods.
B) Durable goods benefit more from advertising than nondurable goods.
C) There is little,if any,difference between marketing actions for durable and nondurable goods.
D) Nondurable goods rely more on personal selling than durable goods.
E) The durable and nondurable classification applies to services as well as to products.
Correct Answer:

Verified
Correct Answer:
Verified
Q90: Consumer products are<br>A) products used in the
Q115: Research shows that while feature bloat can
Q136: Kroger required that Birds Eye pay $15,000
Q137: Considering the classification of consumer products, which
Q143: A product is a good,service,or idea consisting
Q144: Products organizations buy that assist in providing
Q197: Explain the differences in promotion between convenience,
Q242: Among business products, copiers would be best
Q264: The Vermont Teddy Bear Co. sells handmade
Q269: The screening and evaluation stage of the