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    Exam 10: Developing New Products and Services
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    The Proliferation of Extra Capabilities in a Product That Overwhelms
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The Proliferation of Extra Capabilities in a Product That Overwhelms

Question 7

Question 7

Multiple Choice

The proliferation of extra capabilities in a product that overwhelms many consumers with mind-boggling complexity is referred to as


A) function exaggeration.
B) product line extension.
C) feature bloat.
D) sensory overload.
E) product differentiation.

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