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    Exam 14: Arriving at the Final Price
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    Delta Air Lines Offers Vacation Packages That Include Airfare,car Rental,and
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Delta Air Lines Offers Vacation Packages That Include Airfare,car Rental,and

Question 30

Question 30

Multiple Choice

Delta Air Lines offers vacation packages that include airfare,car rental,and lodging.Delta Air is using a(n) ________ pricing strategy.


A) penetration
B) prestige
C) bundle
D) odd-even
E) standard markup

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