Multiple Choice
Which of the following weaknesses is associated with sales promotions?
A) high absolute costs
B) messages differ between the sales promotion tools
C) difficult to get media cooperation
D) messages lack credibility with consumers
E) effectiveness diminishes when used continuously
Correct Answer:
Verified
Correct Answer:
Verified
Q28: Allocation of funds to promotion only after
Q53: The _ element of the marketing mix
Q134: Communication is the process of conveying a
Q139: A new version of the Data Protection
Q174: Percentage of sales budgeting refers to<br>A) matching
Q187: Competitive parity budgeting refers to<br>A) matching a
Q229: The first decision in developing the promotion
Q243: Which stage of the product life cycle
Q251: With many industrial products and consumer purchases,
Q274: An offer that contains all the information