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When the Campbell Soup Co

Question 69

Multiple Choice

When the Campbell Soup Co. introduced its new Slow Kettle Style Soups, its advertising touted restaurant-quality soup with authentic ingredients and unique flavors available at the grocery store. What type of product advertisement was it most likely using in its ads?


A) reminder
B) pioneering
C) reinforcement
D) comparative
E) competitive

Correct Answer:

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