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    Exam 18: Advertising,sales Promotion,and Public Relations
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    Though the Most Common Form of Compensation Is a Fee-Based
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Though the Most Common Form of Compensation Is a Fee-Based

Question 175

Question 175

Multiple Choice

Though the most common form of compensation is a fee-based model,a(n) ________ may also be compensated with a commission-based or an incentive-based model.


A) full-service agency
B) in-house agency
C) modified-service agency
D) promotional firm
E) limited-service agency

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