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    Exam 18: Advertising,sales Promotion,and Public Relations
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    Taco Bell Introduced Its New Doritos Locos Tacos by Giving
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Taco Bell Introduced Its New Doritos Locos Tacos by Giving

Question 228

Question 228

Multiple Choice

Taco Bell introduced its new Doritos Locos Tacos by giving away millions of free tacos.Taco Bell used a sales promotion technique called


A) a self-liquidating premium.
B) a special deal.
C) a rebate.
D) sampling.
E) product placement.

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