Brand Managers Can Strategically Use Twitter to Do All of the Following

Multiple Choice

Brand managers can strategically use Twitter to do all of the following except which?

A) respond to user criticisms about a brand to develop more satisfied customers
B) generate brand buzz by developing an official Twitter profile
C) tweet and video stream on topics that provide information of value to their consumers
D) use interactive video and live video features to get users engaged with their brands
E) post user profiles for job seekers