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    Services Marketing Concepts
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    Exam 1: An Introduction to Services
  5. Question
    The Component of the Servuction Model Over Which Most Service
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The Component of the Servuction Model Over Which Most Service

Question 12

Question 12

Multiple Choice

The component of the servuction model over which most service firms have the least control is:


A) servicescape.
B) organization and systems.
C) other customers.
D) contact personnel.
E) service providers.

Correct Answer:

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