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Of the Five Activities That Make a Firm Customer-Centric, Connection

Question 22

Multiple Choice

 Of the five activities that make a firm customer-centric, connection involves


A) helping employees at the firm develop the right skills needed to better serve customers.
B) creating structural mechanisms at the firm that allow workers to organize their activities to focus more exclusively on creating value for customers.
C) developing relationships with external partners to deliver greater value to customers.
D) using informal methods such as culture and incentives to encourage people in the organization to come together in the spirit of serving customers.

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