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    Advertising and Integrated Brand Promotion Study Set 2
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    Exam 5: Advertising Integrated Brand Promotion and Consumer Behavior
  5. Question
    Advertising Has Never Been Able to Point Out or Activate
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Advertising Has Never Been Able to Point Out or Activate

Question 95

Question 95

True/False

Advertising has never been able to point out or activate a need state, but it has been able to provide information on how to alleviate the discomfort of an existing unfulfilled need.

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