Nuno Owns a Recording Studio with High-Quality Equipment

Multiple Choice

Nuno owns a recording studio with high-quality equipment. He allows artists to schedule sessions based on their flexibility, and he also allows them to bring their own sound engineer and work with him or her to achieve the desired result. As a result, his customers frequent his studio and recommend it to their friends and colleagues. The opportunity of _____ is highlighted in the given scenario.

A) using technology
B) exploiting market niches
C) providing personal customer service
D) having lower overhead costs