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    International Business Study Set 3
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    Exam 15: Services
  5. Question
    The Inability to Be Seen,tasted,or Touched in a Conventional Sense
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The Inability to Be Seen,tasted,or Touched in a Conventional Sense

Question 66

Question 66

Multiple Choice

The inability to be seen,tasted,or touched in a conventional sense is known as ________.


A) perishability
B) service capacity
C) customer involvement
D) intangibility
E) transparency

Correct Answer:

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