Multiple Choice
Institutional advertising that focuses on winning the public over to the organisation's point of view is also referred to as ________ advertising.
A) retailer
B) seller
C) manufacturer
D) corporate
E) organisation
Correct Answer:
Verified
Correct Answer:
Verified
Q56: The major types of advertising include brand,retail/local,direct-response,directory,political,business-to-business,institutional,not-for-profit
Q58: Which of the following is the most
Q59: As an integral part of the socioeconomic
Q60: What is the biggest advantage of mass-media
Q62: Which advertising approach attempts to touch consumers'
Q63: The classification to which a product is
Q64: A 30-second spot on a hit TV
Q66: The Sprocket Shop sells sprockets to businesses,so
Q95: The sponsor is identified in an advertising
Q145: The logic and planning behind the advertisement