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    Advertising Principles and Practice
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    Exam 10: Interactive and Digital Media
  5. Question
    A Chain of Shoe Stores Wants to Draw Its Frequent
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A Chain of Shoe Stores Wants to Draw Its Frequent

Question 19

Question 19

Essay

A chain of shoe stores wants to draw its frequent shoppers into stores more often.How could proximity marketing help with this objective?

Correct Answer:

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The retailer could invite its customers ...

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