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  3. Study Set
    Basic Marketing Research Study Set 1
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    Exam 1: Introduction to Marketing Research
  5. Question
    The Ability to Improve Decision Making by Using "What If
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The Ability to Improve Decision Making by Using "What If

Question 1

Question 1

True/False

The ability to improve decision making by using "what if" analysis is a characteristic of a marketing information system.

Correct Answer:

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