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    Business
  3. Study Set
    Essentials of Marketing Research
  4. Exam
    Exam 2: Defining the Marketing Research Problem and Developing an Approach
  5. Question
    The Researcher Is Ethically Bound to Define the Problem So
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The Researcher Is Ethically Bound to Define the Problem So

Question 77

Question 77

True/False

The researcher is ethically bound to define the problem so as to further the best interest of the research firm, rather than the interest of the client.

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