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  3. Study Set
    Basic Marketing Research Study Set 1
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    Exam 4: Exploratory Research Design: Secondary Data
  5. Question
    Which of the Following Is NOT Mentioned in the Text
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Which of the Following Is NOT Mentioned in the Text

Question 50

Question 50

Multiple Choice

Which of the following is NOT mentioned in the text as a primary criterion for evaluating secondary data?


A) specifications
B) error
C) currency
D) availability
E) objective (why was the data collected?)

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