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    Exam 5: Exploratory Research Design: Syndicated Sources of Secondary Data
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    A Major Strength of Scanner Data Is Its Representativeness Gained
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A Major Strength of Scanner Data Is Its Representativeness Gained

Question 82

Question 82

True/False

A major strength of scanner data is its representativeness gained by including all retail categories,such as food warehouses and mass merchandisers.

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