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    Moral Issues in Business
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    Exam 6: Consumers
  5. Question
    "Puffery" Is an Example of Which of the Following Deceptive
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"Puffery" Is an Example of Which of the Following Deceptive

Question 17

Question 17

Multiple Choice

"Puffery" is an example of which of the following deceptive or misleading advertising techniques?


A) ambiguity
B) exaggeration
C) psychological appeals
D) concealment of facts

Correct Answer:

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