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    Marketing Channel Strategy
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    Exam 2: End-User Analysis: Segmenting and Targeting
  5. Question
    According to Research,which Component of the Marketing Mix Is LEAST
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According to Research,which Component of the Marketing Mix Is LEAST

Question 21

Question 21

Multiple Choice

According to research,which component of the marketing mix is LEAST amenable to global standardization efforts?


A) price
B) place
C) publicity
D) product
E) promotion

Correct Answer:

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