Multiple Choice
What is a key characteristic of franchising?
A) The franchisor assumes the identity of the franchisee.
B) Franchisees manufacture the products sold by franchisors.
C) The franchisee appears to be a subsidiary of the franchisor.
D) The franchisee sells competing brands in the product category.
E) Franchisors and franchisees share downstream channel functions.
Correct Answer:
Verified
Correct Answer:
Verified
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