Multiple Choice
RealPlan sells a calendar/messaging/paperwork center that helps working parents organize their families' schedules and paperwork. The product has received positive feedback from buyers, and it is priced comparably to normal planners even though it offers more features and benefits. RealPlan has been selling various planning products to consumers for 10 years, and managers at the firm see an opportunity to move into the business market with a software version of the popular planner.
-On a customer satisfaction survey,which answer most likely suggests that RealPlan salespeople should focus on needs awareness?
A) "The product was not as sturdy as the salesperson said it would be."
B) "The product did not solve my primary problems."
C) "The product is not a good value for the money."
D) "The product arrived torn in the box."
E) "The product had a strange color."
Correct Answer:

Verified
Correct Answer:
Verified
Q21: Terrance Simpson is a sales representative for
Q22: Patronage buying motives are particularly important when
Q23: Cross-generational selling is most likely a challenge
Q24: Which of the following motives would most
Q25: According to the buyer resolution theory,which of
Q27: Which of the following is a factor
Q28: Which is most likely true regarding the
Q29: Buyer resolution theory says that the buyer
Q30: An aroused need,drive,or desire is referred to
Q31: There are three types of organizational buying