Truffle and Fudge,a Tuck Shop Contributes a Part of Its

Multiple Choice

Truffle and Fudge,a tuck shop contributes a part of its sales for the development of children's programs in a blind school.It also publicizes its activities associated with the school in newspapers.This is referred to as the practice of _____.

A) tying a product to a personally involving situation
B) adding a new feature to an existing product
C) cause-related marketing
D) deceiving the consumers