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Which of the Following Supports the Fact That Younger Companies

Question 6

Multiple Choice

Which of the following supports the fact that younger companies without long histories of traditional advertising adopt new digital strategies much faster than larger and older firms?


A) Older firms have institutionalized cultures.
B) Older firms consist of centralized management systems.
C) Older firms do not have enough funds to invest in adopting digital strategies.
D) Older firms consist of employees who are technically ignorant.

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