Which of the Following Statements About Pricing Policies Is True

Multiple Choice

Which of the following statements about pricing policies is true?

A) Very few companies maintain a pricing strategy that focuses on meeting competition.
B) Pricing strategies often reflect the opinion of the research department on correct pricing.
C) The ability to offer the lowest price is usually the most critical factor in the sale of products and services.
D) Price discounting is a competitive tool available to large numbers of salespeople.
E) Transactional sales usually rely primarily on personality match between buyer and seller.