Ziff Corp Was a Leading Electronics Firm for About Three Decades

Multiple Choice

Ziff Corp. was a leading electronics firm for about three decades. As new competitors entered the industry, Ziff Corp's market share dropped. The managers at Ziff Corp. refuse to change any of their strategies, as they believe that their existing strategies will get them back to becoming the market leaders as they did in the past. This scenario is an example of _____.

A) distinctive competence
B) strategic dissonance
C) strategic uncertainty
D) competitive inertia